UK Nigeria Project 100, a powerful platform for business collaboration @foreignoffice @UKTI @StyledByAfrica
Following on from my April Editor’s Letter, I’m exciting to share the range of opportunities emerging this year involving creative industries in Africa. The lovely and talented ladies from Styled By Africa (styledbyafrica.com ) Kiran Yoliswa and Alae Ismail announced their partnership with UK Trade and Investment and the Foreign Commonwealth Office on the pioneering UK Nigeria 100 Project.
(Kiran, Myself and Alae)
The project will partner with 100 British SME’s and 100 Nigerian SME’s in the creative industries and use an online platform where registered businesses will be able to interact and explore business opportunities through webinars, social meet-ups and exhibitions in London, Lagos, Abuja and Port Harcourt.
Nigeria is already an emerging market for businesses opportunities and has seen global brands such as Mango, Zara and M.A.C tap into the economy, establishing outlets in the nations’ prime locations. Over the next three years the project will also be working with UK SMEs in creative industries such as media, music, fashion, film and television that are interested in expanding their products and services to Nigeria, and want support finding out how to do so.
Additional support will also be given to Nigerian hubs to support the Nigerian SMEs that want to explore the UK market. For example, through the platform, Nigerian fashion houses can express interest to UK retailers interested in international brands, or UK based software developers can pitch to develop online payment applications for Nigerian businesses.
SMEs have been highlighted by both the Nigerian and British government as significant job creators and a crucial part of their economic growth and sustainability strategies with an agreed target of expanding bilateral trade to $8 billion by the end of 2014. Therefore, UK Nigeria 100 will be focusing on SMEs which need to move out of their comfort zones and start developing trading relationships with global markets.
As the London hub coordinator, Kiran and Alae from Styled By Africa will be acting as the intermediary between the Nigeria and London hubs so if you’re based in the UK and thinking about what opportunities Nigeria could hold for you?
Drop an email to london@UKnigeria100.net